Product Launch

A Product Launch is a process that has a lifecycle. Thinking of a product launch as a process may change your entire perspective about launching products. Many people think of a product launch as an event, something that happens with a big bang. There may very well be a launch event as part of a launch process, but it may be just one of the things that are part of a winning launch.

Tags: No tags

Add a Comment

Your email address will not be published. Required fields are marked *